That's one of the big players in the world of meal kit delivery services along with others you may have heard about like HelloFresh or Sun Basket or Purple Carrot. ![]() MARTIN: Chris Sorensen is the culinary director for Blue Apron. So we decided to check in with someone who spends every day trying to, as he puts it, demystify cooking and get people back into the kitchen.ĬHRIS SORENSEN: You have to think back to almost the basics - right? - because the last thing you want is someone to get really excited about cooking something, get in there, they screwed up, and they'll probably not touch their kitchen for another week or two if not longer. And along with the fun - and let's be honest - occasional tension that comes with getting together with friends and family, we know that all that cooking itself can be overwhelming to many people. ![]() And whether you're the star chef of the family or you're assigned to dish duty, the odds are pretty good that you have that all-important Thanksgiving dinner on your mind.
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